Online Marketing Blog

Find out what is happening in the world of Online Marketing, especially in my specialist areas of SEO and Google AdWords.

April 22, 2016 Mobile, SEO, Web

The Evolution Of Search Habits

When we think about how much we rely on mobile technology these days, it’s actually surprising how ingrained it is in even the most mundane things in our lives.   A couple of decades ago, having a computer in your home was a big deal. Being connected to the internet was an exciting and terrifying […]

February 29, 2016 Google AdWords

Google AdWords Abandons The Right Hand Side Column Ads

Last week saw Google make a change that the industry has been expecting for a while now – there will be no more ads in the right hand side column on the search results page. This change is still rolling out and currently differs depending on your search term and your browser.   Why? The […]

October 31, 2015 Google My Business, SEO

Google My Business Makeover – October 2015

A couple of weeks ago we opened up our Google My Business listings and were greeted with a brand new look. While not particularly surprising, as Google My Business/Google+/Google Places seems to look new every five minutes these days, this new makeover certainly seemed to be a little more easy on the eye and usability […]

October 7, 2015 Mobile, SEO

2015 Consumer Insights From Google Australia

Last month, Google released their 2015 Consumer Barometers for Australia and New Zealand, which contained fascinating insights into how Australians are using the internet, from devices being used to online shopping trends and much more. We’d love to share some of these insights with you so you can see just what your customers are up […]

October 7, 2015 SEO

Slow And Steady Wins The Race – Why SEO Is Like A Tortoise

Everyone knows the fable of The Tortoise And The Hare, and there is no denying, I am a tortoise. The tortoises of SEO that is. For in the world of SEO there are no quick fixes and there are very few easy wins. There is no time to nap, thinking that at the last minute […]